Connect with us

Hi, what are you looking for?


CDA Unveils Islamabad Mascot ‘MarGo’ to Promote City Identity


The Capital Development Authority (CDA) has introduced MarGo, the newly appointed mascot of Islamabad, as part of a strategic initiative to bolster the city’s identity and celebrate its cultural significance.

Derived from “Mar,” representing Margalla, and “Go,” symbolizing prosperity, MarGo embodies the essence of the capital.

Taking the form of a cheetah, it epitomizes vitality and mirrors the rapid progress and dynamism of Islamabad. With its stylish sunglasses and fashionable muffler, MarGo exudes sophistication, capturing the cosmopolitan essence of the city.

This unveiling aligns with a global trend observed in major cities worldwide, where iconic mascots like New York’s Statue of Liberty and London’s red double-decker buses have become synonymous with their respective landscapes and cultures.

CDA officials have outlined meticulous plans to strategically position MarGo at key landmarks and prominent locations throughout the city, ensuring its widespread recognition as a symbol of Islamabad’s identity.

From vibrant marketplaces to serene parks and government institutions, it will extend a warm welcome to visitors and residents alike.

Beyond its symbolic significance, MarGo is anticipated to serve as a catalyst for tourism promotion and community pride cultivation.

By uniting Islamabad’s diverse populace under a shared emblem, MarGo seeks to become an adored icon, reflecting the collective dreams and accomplishments of the capital. Excitement mounts among residents as preparations intensify for MarGo’s official introduction.

With its distinctive charm and broad appeal, it is poised to capture the hearts of all who encounter it, solidifying its status as a timeless symbol of Islamabad’s vibrant ethos and storied heritage.

As MarGo takes its place as an integral part of the cityscape, it promises to inspire admiration and pride, fostering a deeper connection between the people and the place they call home.

Written By

I am a dynamic professional, specializing in Peace and Conflict Studies, Conflict Management and Resolution, and International Relations. My expertise is particularly focused on South Asian Conflicts and the intricacies of the Indian Ocean and Asia Pacific Politics. With my skills as a Content Writer, I serve as a bridge between academia and the public, translating complex global issues into accessible narratives. My passion for fostering understanding and cooperation on the national and international stage drives me to make meaningful contributions to peace and global discourse.


SEOUL: Daud Kim, a Muslim K-pop sensation, excitedly shared news with his followers and revealed his plan to construct a mosque on a plot...


Reports from local media in Sydney, Australia, recounted a harrowing incident during a sermon on Monday, where a bishop and several others were stabbed....

Breaking News

TEL AVIV: Iran could launch an attack on Israeli soil within the next 24 to 48 hours, the Wall Street Journal on Friday quoted...


A high-level Saudi Arabian delegation, led by Foreign Minister Prince Faisal bin Farhan bin Abdullah, will commence a two-day official visit to Pakistan on...