The Pakistan Hockey Federation (PHF) has signed a sponsorship agreement with Vital Group to strengthen hockey and encourage young players across the country. The partnership aims to support the national team, improve opportunities for emerging talent and help restore Pakistan’s position in international hockey.
The agreement was signed during a ceremony in Islamabad attended by Planning Minister Ahsan Iqbal, Prime Minister’s Youth Programme Chairman Rana Mashhood Ahmad Khan, PHF President Mohyuddin Ahmad Wani, Vital Group representative Mian Asad, national team players and former Olympians.
Government Encourages Private Sector Support
Speaking at the ceremony, Ahsan Iqbal stressed that private-sector investment plays a vital role in developing sports and securing players’ financial futures. He explained that financial stability would allow athletes to concentrate on training and performance rather than personal expenses.
Furthermore, the minister offered the national hockey team access to National Sports City in Narowal as a permanent training centre. The facility provides international-standard infrastructure for 14 sports and could help players prepare for major international competitions.
Iqbal also highlighted the government’s efforts to improve training facilities and provide athletes with better resources. He emphasized the importance of fitness, discipline, mental strength and modern sports technology in achieving international success.
Pakistan Hockey League Plans Gain Momentum
Meanwhile, PHF President Mohyuddin Ahmad Wani welcomed the sponsorship deal, describing it as an important step towards strengthening hockey and creating opportunities for young players. He also emphasized the importance of continued cooperation between sports institutions and private companies.
Rana Mashhood said the government had restored departmental sports to provide athletes with more opportunities to compete. Additionally, he highlighted plans to develop the proposed Pakistan Hockey League as part of broader efforts to rebuild the country’s hockey structure.
Organizers expect the proposed league to attract international players, including Dutch hockey stars. Ultimately, stronger sponsorships, improved facilities and youth development could help Pakistan rebuild its hockey legacy and compete more effectively internationally.
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