According to a YouTube announcement, Short videos will begin to generate ad revenue from February 1.
According to The Verge, this change is part of a larger YouTube Partner Program update that will require all participants to agree to new contract terms whether or not they intend to monetize their short videos.
Since the format’s launch in 2021, creators have had access to SuperChats, shopping integrations, a company-created creator fund, and other revenue-generating features, but the model wasn’t much better than TikTok’s.
Direct ad revenue sharing with creators is something YouTube does and is now bringing to Shorts, but TikTok does not.
Short-form video monetization is optional for creators; it is not required.
According to YouTube, which is implementing a modular system for partner programme terms, each programme participant will be required to sign a basic agreement that specifies what you can post on the site and how you’ll be paid.
This affects creators who are already YouTube Partners.
According to the company, the platform’s ability to monetize will be disabled, and participants will have to reapply for the programme, which has given them until July 10, 2023, to accept the new terms.
Additional “Watch Page” and Shorts monetization agreements may be entered into separately. Under the terms of the Shorts agreement, which will be made public on February 1st, a portion of the money made from “ads viewed between videos in the Shorts Feed” will go to you.
The Watch Page agreement essentially covers all other content, such as live streams and classic “long-form” videos on YouTube, YouTube Music, or YouTube Kids.
commercial products
Additionally, there is an app for “commercial products” such as memberships, super chats, super stickers, and super thanks. However, if you have already enabled these features for your channel, the company claims that you will not need to agree to these terms again.
Thanks to this modular approach, YouTube will be able to “add new monetization opportunities without having to update or change the entire monetization agreement” in the future, according to the company.
The company also claims that you can choose not to use certain monetization modules after signing up for them.
