TikTok has become a powerhouse of creativity and entertainment in Pakistan, with millions of users sharing everything from dance challenges and comedic sketches to beauty tips and social commentary. As of 2025, a few influencers have managed to capture the public’s attention and dominate the platform. Among these, Jannat Mirza is widely regarded as the best TikToker in Pakistan.
Jannat Mirza – The Queen of Pakistani TikTok
Jannat Mirza, originally from Faisalabad, is undoubtedly the most prominent Pakistani TikToker, with over 25 million followers. Her content features a variety of themes, from lip-syncing to acting in short, cinematic skits. Jannat has successfully merged entertainment with beauty and fashion content, making her one of the most influential figures on the platform. Her success isn’t limited to TikTok; she has also ventured into acting and serves as a brand ambassador for several renowned local and international brands.
Other Top TikTokers in Pakistan
While Jannat leads the charge, other creators have also made significant waves on the platform:
- Kanwal Aftab: Kanwal’s content, often featuring lighthearted skits with her husband Zulqarnain, resonates deeply with Pakistani audiences. She has gained over 21 million followers and continues to rise in popularity.
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Zulqarnain Sikandar: Known for his family-friendly humor and relatable content, Zulqarnain has gained over 18 million followers. His consistent approach to creating engaging content has helped him stay relevant on TikTok.
- Areeka Haq: A rising star in the beauty and fashion space, Areeka Haq has built a strong following with her stylish content. With 12 million followers, she continues to collaborate with both local and global brands.
- Romaisa Khan: A multi-talented creator, Romaisa’s TikTok is filled with humor and relatable content. With over 8 million followers, she’s made a name for herself not just on TikTok but also on YouTube.
What Makes a TikToker the Best?
Several key elements contribute to the success of a TikToker:
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Engagement: A TikToker’s ability to maintain high interaction with their audience is crucial. This includes receiving likes, comments, and shares on their videos.
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Originality: Unique content that stands out from the crowd plays a significant role in attracting followers. TikTok thrives on fresh ideas and creative approaches.
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Influence: The power to influence trends and opinions is a strong indicator of a top creator. These TikTokers often lead viral trends or introduce new ones.
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Cross-Platform Presence: Being active on multiple social media platforms helps build a broader personal brand and attracts followers from different networks.
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Brand Collaborations: Collaborating with major brands is a sign of a TikToker’s credibility and influence in the industry.
The Cultural Impact of TikTok in Pakistan
TikTok’s influence in Pakistan goes beyond just entertainment. It has become a powerful platform for self-expression and creativity, where many young creators have gained fame and even launched careers in acting, music, and fashion. The platform also serves as a business tool, with influencers and brands collaborating on marketing campaigns to reach a broader audience. TikTok has also been used by various organizations for social awareness campaigns, further emphasizing its broad impact.
