The manufacturer from China, who is behind the world famous Labubu dolls is facing serious allegations of unfair labour practices, as per labour rights watchdog, China Labour Watch (CLW).
The probe has raised concerns about working conditions at Shunjia Toys Co Ltd, a major supplier for Pop Mart, the company that markets the viral collectible toys.
CLW’s investigation, based on 51 inperson interviews with factory workers, revealed multiple violations of Chinese labour laws and international labour standards.
According to the report, employees at the Guangdong-based factory were subjected to excessive overtime, denied legally mandated paid leave, and required to sign blank or incomplete employment contracts. Workers also reportedly received inadequate safety training, increasing the risk of workplace injuries.
The factory employs more than 4,500 workers and serves as Pop Mart’s primary manufacturing hub.
While CLW did not find evidence of child labour, it noted that 16 year old workers were employed under the same conditions as adults, in violation of Chinese laws that require special protections for underage workers.
Labubu dolls, widely known for their “blind box” sales model and strong social media presence, enjoyed immense global popularity over the past few years.
Although the trend has recently begun to slow, the findings have renewed scrutiny on labour practices within the toy manufacturing supply chain.
In response to the allegations, Pop Mart stated that it is actively investigating the claims and reiterated its commitment to responsible sourcing.
The company highlighted that it conducts regular supplier audits, including annual inspections by internationally recognised third-party auditors, and pledged to take corrective action if violations are confirmed.
China Labour Watch has urged Pop Mart to immediately address the reported issues, compensate affected workers, and ensure full compliance with national labour laws and international standards.
The organisation stressed that ethical labour practices are essential to sustainable manufacturing and corporate accountability in global supply chains.
