YouTube is starting a short-form video-streaming service in US which is looking to compete TikTok. The service is called ‘Shorts’ which lets its users to record mobile friendly vertical video with cool features along with soundtracks pulled from music library.
“Starting today and over the next several weeks, we’ll gradually expand our Shorts beta to the U.S.,” YouTube said in a blogpost Thursday, adding it would weave in newer features on the service like the ability to add text at specific points of the video.
YouTube had rolled out the feature in India in September last year after TikTok was banned in one of its biggest markets. Shorts currently records more than 6.5 billion daily views globally, YouTube said.