Apple has officially announced and launched the AirTag (2nd Generation), updating its popular Bluetooth tracker with internal improvements while keeping the familiar design and price intact.
At first glance, the new AirTag looks identical to the original model and costs the same. It also works with all existing AirTag accessories, meaning users won’t need to replace key rings, holders, or wallets. But under the hood, Apple has introduced a few meaningful upgrades that make the second-generation AirTag more powerful and convenient.
AirTags remain one of Apple’s most popular accessories and are a longtime favorite among readers and staff thanks to their seamless integration with the Find My app. Like the original, the new AirTag allows users to track keys, bags, luggage, and other personal items using Bluetooth and Apple’s vast Find My network.
The biggest improvement comes from Apple’s updated Ultra Wideband (UWB) chip. According to Apple, this new chip enables Precision Finding from up to 50% farther away than the first-generation AirTag. That means faster and more accurate guidance when locating misplaced items, especially indoors or in crowded environments.
Another notable upgrade is expanded device support. With the 2nd Generation AirTag, Precision Finding now works on compatible Apple Watches, not just iPhones. This makes it easier to locate items directly from your wrist without pulling out your phone.
Apple has also improved the AirTag’s built-in speaker. The new model is 50% louder than the original and features a new, distinctive chime when you ping it through the Find My app. This should make it significantly easier to locate items hidden under cushions, inside bags, or in noisy surroundings.
Despite these upgrades, Apple has deliberately kept the AirTag’s exterior unchanged. The size, weight, battery type, and overall design remain the same, ensuring familiarity for existing users and compatibility with current accessories.
In short, the AirTag (2nd Generation) doesn’t reinvent Apple’s tracker—but it refines it. With longer-range Precision Finding, Apple Watch support, and a louder speaker, it offers practical improvements while keeping the same price and look that made the original so popular.
For anyone already using AirTags—or planning to buy one for the first time—the second-generation model quietly delivers smarter tracking without asking users to change how they use it.
